Paul & Joe

A Completely Different Beginning

Paul & Joe may sound like an American cosmetics company started by two metro men, but in actuality, Paul & Joe started out as a menswear line designed by a woman in France named Sophie Albou. With her creativity and grace, Albou was quickly recognized in Europe for her unique usage of unconventional materials and prints. The menswear company grew into a womens fashion collection in 1997. Today, Albou is not just successful for her great sense of style, but also for her fantastic line of makeup products as well.

The Paul & Joe brand received its company name from two very special people, Albou's sons.

It's Okay to Judge by the Packaging

From her base foundations to her eye colors to her makeup tools, Albou has designed Paul & Joe's packaging to be gorgeous and fashionable, just like the product found inside. With its pink, beige, and sea foam green containers, a consumer purchasing from this line for the first time is visually assured that they are making a wise decision.

Quality is vital with these French cosmetics. Thus, the company showcases the beauty of the cosmetics through their use and effectiveness and through their packaging and presentation as well.

Favorites from France

According to one beauty website, Paul & Joe's Mascara Duo is a must-have product. At an affordable $26 price, this mascara has a two sided wand. One side is for lengthening, while the other is for volumizing. With this combination, you are sure to get full and flirty lashes that those girls’ still using American brands only dream of.

The mascara duo comes in a unique auburn color perfect for light eyed girls and rarely found in other brands, while also available in traditional black.

Another great find from the Paul & Joe line is their Triple Gloss color compact. A colorful swirl of three complimenting colors, this compact is perfect to be used as lip gloss, eye shadow, or anything else that you can think of. In four different color combinations, like brown, gold & blue, or brown, purple, and silver, there is a combination perfect for every complexion and eye color.

Welcome to America, Paul & Joe!

Since this cosmetics company is still fairly new to the United States, using their products will make you a trendsetter amongst your friends and family. Available in major cities such as Los Angeles, New York, and Chicago, you can also find Paul & Joe at most Anthropologie stores as well as on their website Paul-Joe-Beaute.com.

Albou hasn't quite given up on the apparel fashion world either. Her new designs are featured on the website, and both her cosmetics and her clothes are making a splash internationally. Paul & Joe can be found all over Europe, Asia, and Canada as well as stops in the U.S. The popularity toward these fine products only grows as word spreads about their quality and uniqueness.

So, if you are looking for an alternative to the ordinary cosmetics counter in your home town, consider giving Paul & Joe a try today. You just might be amazed at what you have been missing out on.